Sign In

    SmartsSpace Spring Art Show is Thurday, April 19th!

    Last updated 1 month ago

    SmartSpace Gallery is hosting it's Spring Art Show on Thursday, April 19th. A number of San Diego's top artists' work will be featured and many of the artists will be present to visit with you about their work. You can enjoy it all with delicious catered hors d'oeuvres and the beautiful music of BrandeeLinn.

    The show is for adults only and is from 5:30 - 8:30 pm. Reservations are recommended and can be made by calling 619-453-0880 or via e-mail at getsmart@smartspacesd.com.

    Additional information on the event can be found on the SmartSpace website.

    SmartSpace San Diego is located at 4455 Murphy Canyon Rd in San Diego. Come and enjoy beautiful art in a warm and welcoming setting.

     

    Understanding Google AdWords

    Last updated 2 months ago

    Not the easiest flow chart I've ever seen explaining a process, but here's a visual, courtesy of Pulpmedia, of how Google AdWords decides who gets the best placement for Paid Search. Keep in mind that Google is notorious for changing the recipe once they think too many people know how they do what they do.

    Questions? Call me at 619-251-9575 and I'll be happy to answer them for you.

     

    Replica Printing San Diego: Growing and On The Move

    Last updated 3 months ago

    I had the pleasure recently of sitting down with Ryan Stevens, President and Owner of Replica Printing. Ryan talked about their second location, the services Replica offers and his plans for the business for 2012. For more information on Replica Printing visit http://www.replicaprinting.com.

     

     

    Don't Panic

    Last updated 3 months ago

    Well, the first month of the year is quickly drawing to a close. I'm sure you had a game plan going into 2012 and you should be 1/12 of your way to hitting your objectives.

    If your are...congratualtions! Great start, don't get complacent, keep doing what's working for you, just do more of it to get ahead of the curve.

    If you're not at objective don't lose heart. If you had a good plan and you work hard, and smart, you'll make it to the finish line as planned. Legendary Pittsburgh Steelers and NFL Hall of Fame footbal coach Chuck Noll said, "Leaving the game plan is a sign of panic, and panic is not in our game plan."  Print that out, tape it to your office wall (I'd frame it) and heed those wise words...daily.

    You'll Know In 90 Days

    Last updated 4 months ago

    The small business owner paces back and forth wondering if that new salesperson that he just hired and that he could barely afford is going to be an asset or a liability? When will the sales start coming in?

    The big company's marketing department designs a new set of "Performance Guidelines" or a performance matrix to determine if the new rep. survives, also know as "The Wheel of Death." Don't hit the numbers in 4-6 months and you're gone.

    Wanna know if you're new sales rep. is going to make it? If you should keep them or fire them and cut your losses? You can know in 90 days or less if they're keepers. Here's what to watch:

    • Are they early for work every day?
    • Do they leave later than you do?
    • Are they making calls, makng calls, and making more calls...every day? Not just on "calling day", but every day.
    • Can they tell  you the name of a book on sales they're currently reading?
    • Are they constantly doing personal emails or texts on their smartphones?
    • Did they get a new account in their first 15-30 days?

    Stop kidding yourself. You know instinctively after 2-4 weeks if you've got the right person. Of course they looked great during the interview, but after a couple of weeks the true work ethic and committment to succeed appears.

    You hired a winner...congratulations! You hired a payroll vampire...what are you going to do about it? Don't let the payroll get drained. Do what's best for you, your company and the other employees that depend on you. Get out the silver bullet and take care of business.

  • Recent Comments
    • Loading comments... Spinner
  • Popular Tags
    • Loading tags... Spinner